Title: Internationalisation The Journey
Synopsis: Benefits of Internalisation How to make your R&D go further Common mistakes and how to avoid them The difference between Distribution/Joint Venture & Licensing How to stop spending your own money & tap into others resources How to prioritise your territory plan How to structure agreements How internationalisation affects the role of the CEO/Owner How internationalisation can increase profits, add longevity to your business and elevate you above the competition.
